Six Billion Shoppers

Six Billion Shoppers

The Companies Winning the Global E-commerce Boom

Book - 2017 | First edition.
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Publisher: New York :, St. Martin's Press,, 2017.
Edition: First edition.
ISBN: 9781250088673
Characteristics: 241 pages ; 22 cm
Contents: A shopping mall in every pocket
How the West was won
The rise of e-commerce in China
The great mall of China
India: the next mega-market
India's e-commerce golden era finally arrives
Southeast Asia
Latin America
Africa-the final frontier
Six billion shoppers.


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