Profitable Podcasting

Profitable Podcasting

Grow your Business, Expand your Platform, and Build A Nation of True Fans

Book - 2018
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Publisher: New York :, Amacom,, [2018]
ISBN: 9780814438282
Characteristics: xi, 258 pages : illustrations ; 24 cm
Contents: Acknowledgements
Foreword / by Don Yaeger
Introduction: how a podcast can be your trojan horse of selling
Overcome your biggest obstacles to success
Take your vitals
System overview : your recipe for success
Grow your revenue
Expand your platform
Build your nation of true fans
Your avatar, Dream 50, and my $2 million mistake
Stage 1 : Strategic planning and production kick-off
Stage 2 : Guest experience and website groundwork
Stage 3 : Audio intros, outros, and design
Stage 4 : Social media, recording software, and inviting guests
Stage 5 : Final website content, show notes, and launch prep
Stage 6 : Equipment, software, and editing your interviews
Launch strategy : how to reach the top of itunes
How to be an excellent host
How to attract sponsorships
Getting it all done : recruit rock star unpaid interns
Epilogue: don't quit : win the oscar instead
Appendix: success stories from business owners


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