Let My People Go Surfing

Let My People Go Surfing

The Education of A Reluctant Businessman : Including 10 More Years of Business Unusual

Book - 2016 | Second edition.
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Penguin Putnam
In this newly revised 10th anniversary edition, Yvon Chouinard--legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.--shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.

From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.

"This is the story of an attempt to do more than change a single corporation--it is an attempt to challenge the culture of consumption tat is at the hear of the global ecological crisis." --From the Foreword by Naomi Klein, bestselling author of This Changes Everything

Baker & Taylor
The personal stories of the founder of Patagonia, Inc. describe his underprivileged childhood as an immigrant in southern California, his early fame as a successful mountain climber, and his company's dedication to quality and environmental responsibility.

Publisher: New York, New York :, Penguin Books,, [2016]
Edition: Second edition.
ISBN: 9780143109679
Characteristics: xiii, 258 pages : illustrations (some color) ; 25 cm


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